My Christmas look. Gold ring from House of Hennie, yellow knit from Ganni, trousers from Totême, bag from Attico, Satin heels from And Other Stories and lip balm from Rodin.

I’m really getting into Christmas spirit, London really goes all in when it comes to decorating so it’s hard not to get the seasonal feeling.  I literally can’t wait to go home to Sweden to celebrate a proper Christmas with my family. If I could choose I would look like this on Christmas/New Years, simple but not boring. And the best? All pieces can be worn separately in an everyday casual look, so no money wasted!

The perfect statement ring from House of Hennie, a beautiful yellow knit from Ganni, perfect suit trousers from Totême, the it-bag of the season from Attico, Satin heels from And Other Stories and finally the perfect everyday lip balm from Rodin.

xx

Casual summer outfit post shot in London soho, wearing tee from Ganni, jeans from Acne Studios and slides from H&M.

Ok, so I’m not quite there yet, at the sunny beaches that is ( 14 days but who’s counting?) but there is no harm bringing the beaches to the city is there? At least on a t-shirt.

Casual summer outfit post shot in London soho, wearing tee from Ganni, jeans from Acne Studios and slides from H&M.

Danish brand Ganni always does nice, fun and affordable t-shirt with prints, it’s kinda their thing. Remember this one from a few season ago?

Casual summer outfit post shot in London soho, wearing tee from Ganni, jeans from Acne Studios and slides from H&M.

Casual summer outfit post shot in London soho, wearing tee from Ganni, jeans from Acne Studios and slides from H&M.

Casual summer outfit post shot in London soho, wearing tee from Ganni, jeans from Acne Studios and slides from H&M.

I’m also back in business with my lovely photographer and friend Maryam, she has been really busy lately but the other day we managed to squeeze in a lunch in the park, with juice and wrap from our favorite place in Soho. And then we shot some outfit photos of course, as you can see on the pictures above. Thank you Maryam for always making me feel good in front of the camera!

xx

Tshirt- Ganni HERE

Denim – Acne Studios

Sandals – H&M HERE

My best tip in how to shop smart during sales. Showing here adidas trainers from Asos, top from Cos and bracelet from Mango

I love sales, who doesn’t? When I think about it a few of my best wardrobe staples is actually sales findings.

So here we go, three tips from me to you in how to shop smart during sales.

1. It’s easy to get carried away in sales and to stop thinking what you actually buying but focusing on the price. Trust me I have been there as well, but it really doesn’t matter if an item is 10 pound if you don’t love it and won’t wear it you might as well spend that on something else (exhibition, a book, a cake…anything!)

2. Sales is the time when I tend to focus on the basic stuff, now is the perfect timing to invest in that black cashmere sweater and those classic denim trousers that normally would cost a fortune. Yes, it might sound boring coming home with “simple” things but that’s really what you need.

3. Third but most important, are you shopping in sales for the kick or to actually find something useful? If you are shopping for the kick, go home and go through your wardrobe and make a list of what you actually might need, then shop and STICK TO THE LIST!

Happy sales shopping and have a look at my favorites above!

Adidas trainers HERE

Bracelet HERE ( perfect beach accessorize this summer )

Top HERE

xx

Brown leather slides from hm and So it goes magazine

When I grew up there weren’t that many sandals out there ( or maybe I just wasn’t that into them?). Sandals or flipflops were something you bought last minute before your holiday and then threw away, you didn’t really invest in a sandal and most important, they weren’t really fashion pieces. Until today.

For me the sandals have evolved from being a holiday thing to a statement shoe you can wear everywhere even in the big cities. I must say it feels good wearing a flat shoe that airs your feet on a hot day and still makes you feel fashionable!

Here you go, my favorite slides from the high street right for under fifty pounds, go go go!

best slides on the highstreet under fifty poundStarting from top left. Watermelon leather slides/Topshop HERE, White crossover slides/ Office HERE, Satin lilac slides/ Mango HERE (ON SALE!!), Feather slides/ Mango HERE (ON SALE!!), Leather slides/ H&M HERE

xx